Friday 4 December 2015

New figures reveal that trader occupancy rates at the Moor Market have soared from 70 per cent to 82 per cent in just six months.

Among around 15 new traders to have moved in in recent weeks – or will be moving in soon – are a bespoke barbers’, a new flower stall, a Portugese deli, Artisan Wines, a stall selling American sweets and The Pizza Factory, at which aspiring gastronomes can create their own pizzas.

Footfall levels at the market have remained static over the last year and are on a par with the wider Moor. However, council officers responsible for the running of the popular market say they are confident that footfall will increase in the run-up to Christmas, especially as a range of festive activities for all the family is planned.

Richard Eyre, head of city centre management and major events at Sheffield City Council, said: “This rise in our occupancy rates is down to a new and successful business plan for the market, which has offered a number of incentives for those wishing to take a stall”.

“These have included putting traditional wooden barrows in the entrance to the market, which traders can rent for just £25 a day – these have been so successful that they are fully booked throughout Christmas.
“In July we also introduced a 50 per cent rent reduction for both existing and new traders, which will run until March 31 2017. This has encouraged existing traders to increase the size of their stalls and has also brought new traders into the market.

“We hoped that initiatives such as this would help stallholders and reward their efforts for trading through what we know have been challenging trading conditions, while we await further development of the Moor. We now know that this effort has been successful, which is fantastic news for traders and shoppers alike.”

Meanwhile, a whole host of Christmas activities are already taking place at the Moor Market and will continue throughout the festive period.

Magical visitors from the North Mountain – in the form of “Frozen” characters Olaf and Anna – will come to the Moor Market between 12noon and 2pm on Saturday, 12 December.

Face-painting sessions will run from 1pm to 3pm on Saturday, 19 December and, on Monday 21 December there will be balloon-modelling with Santa and his snowman at the same times.

Olaf, Anna and Elsa will also be back in the market between 12noon and 2pm on Monday, 21 December, to meet and greet younger shoppers.

But it’s not all for the children. Christmas chefs may learn a thing or two during the Hallam FM cook-off, set to be held at the market’s demo kitchen from 11am to 12noon on Saturday 12 December.

With something for all the family this Christmas, the Moor Market is the place to be for fresh food, original gifts and all the seasonal essentials – from independent local traders.

Over the Christmas period, the market will close at 4pm on Thursday 24 December and remain closed on 25, 26 and 27 December. It will open from 9am to 5pm on Monday 28 December.

At New Year, the Moor Market will close at 4pm on Thursday 31 December, close on Friday 1 January, and open as normal on Saturday 2 January.

Mr Eyre added: “With everything new that’s in store across The Moor and Crystal Peaks I would encourage shoppers to pay us a visit – they may be surprised to see just what our range of independent traders has to offer.”