Shoppers have voted with their feet since the new Moor Market opened its doors in November, and now traders are hoping they will also cast their votes for the popular market in two national competitions.

Voting for the BBC Food and Farming Awards is now open with Sheffield’s The Moor Market hoping to receive votes in the Best Food Market category.

Sheffielders also have the opportunity to champion the Moor Market by casting their votes in the National Association of British Market Authorities (NABMA) annual Market of the Year competition. Voters have until 13 January 2014 to nominate The Moor Market in the Britain’s Favourite Market category.

Councillor Leigh Bramall, Cabinet Member for Business, Skills and Development at Sheffield City Council, said:

“About 400,000 people passed through the doors of The Moor Market since it opened compared to just 300,000 at the Castlegate Market during the same period last year, which is fantastic.

The extra trade has already had an excellent knock-on effect for other businesses along The Moor with really positive feedback coming in from many retailers such as Atkinsons department store who are thrilled at the boost, particularly during the festive season.

We are so grateful to shoppers for supporting the new market and although they have already voted with their feet we hope they will go one step further and vote for the market in the BBC Food and Farming Awards and NABMA Awards so we can showcase our fabulous market to even more people in 2014.”

The BBC Food and Farming Awards were launched in 2000 to mark the 20th anniversary of Radio 4’s The Food Programme and honours ‘those who have done most to promote the cause of good food.’ There are now 10 categories which reflect changes in British food culture, new ideas, businesses and trends.

The public can nominate The Moor Market by completing an online nomination form before the closing date on 27 January 2014. A judging panel made up of industry experts such as Jack Monroe, author of the food and politics blog ‘A Girl Called Jack,’ farmer and Countryfile presenter Adam Henson and pig farmer and market trader Peter Gott will then narrow down the finalists.

The judges will be looking for a market which brings together a wide range of great producers and services the community by providing fresh, quality and affordable food.

St George’s Theatre in Bristol will host the BBC Food and Farming Awards, with BBC Radio 4 broadcasting a recording of the ceremony from noon on 9 May 2014.

NABMA has hosted the Market of the Year awards for six years with various categories for indoor and outdoor markets of all sizes.

A judging panel with representatives from award sponsors KPR Midlink, Market Press and NABMA officers will review the votes received on 17 January 2014 and the winner will be announced on 30 January 2014 at NABMA’s conference in Birmingham. Organisers of the awards expect about 40,000 people to cast votes and previous winners have included Leicester, Doncaster and Darlington.